Interview Format, Past Published Post, Published Blog Post
What does your company do? I’m an independent marketing consultant & communications project manager. I get excited about strategic planning and I also love seeing communications plans and projects through to the end. What made you want to go into marketing? It’s...
Interview Format, Past Published Post, Promotion, Published Blog Post
Understanding how entrepreneurs become and remain successful is key to achieving similar success. Is this article we interview Grand Rapids entrepreneur Mike Veenstra. owner of Veenstra’s Garage, His auto repair and service company have been in existence since...
Interview Format, Past Published Post, Promotion, Published Blog Post
Intro: A branding / marketing firm named Deksia is gaining prominence within the Grand Rapids area. They view brand development as a four stage process: Think (collaboration with client); Crawl (develop the way clients feel about a company); Walk (maintaining...
Interview Format, Past Published Post, Promotion, Published Blog Post
Intro: I confess: industrial part washers do not usually come to mind as a sexy industry to write about. However, the owner let me know how important industrial cleaning is to high quality manufacturing. And learning how various industrial psrt washers work proved to...
Interview Format, Past Published Post, Promotion, Published Blog Post
Intro: Paying attention to SEO is all but required for anyone seeking to achieve sales online. Those that ignore such warnings may very well find their website on page 3 of a Google search related directly to their industry (yes, even a search with the term...
Interview Format, Past Published Post, Promotion, Published Blog Post
This week, The GRAPEjuice Blog is highlighting a new Grand Rapids beverage catering company named POUR (yes, as in “pour me some more”). Having not heard the term “beverage catering” before, I did my research. The “Oh I get it” came early when I saw that “bar...
